So you want to know the secrets that other SEO Marketeers don't want to know?

Seo is a huge topic and several books have been written on the subject. The following will help you understand the key concepts so you can improve your websites visibility on search engines.

The Basics

Search engine optimisation or SEO is the practice of trying to help your site appear nearer the top of search engine results when people look for the topics that your website covers.

At the heart of SEO is the idea of working out which terms people are likely to enter into a search engine to find your site and then using these terms in the right places on your site to increase the chances that search engines will show a link to your site in their results.

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The first top tip:

Search for your category on a search engine and see what is listed below, this shows you how people search for you
search engine screenshot
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