Jon Ponting
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How Much Do Web Designers Cost?

January 27, 2026

How Much Do Web Designers Cost?

A common question for businesses planning a new website is: how much do web designers cost?
The answer varies widely, and understanding why can help you avoid paying too much — or ending up with a website that doesn’t deliver results.

Average web designer costs in the UK

In the UK market, web design pricing generally falls into these ranges:

  • Freelance web designers: £25 – £75 per hour
  • Web design agencies: £60 – £120+ per hour
  • Fixed-price website projects: £1,000 – £5,000+

Hourly rates can appear cheaper at first, but they often come with uncertainty. Without a fixed scope, costs can creep up and the final result may not be clearly defined. Fixed-price projects offer better clarity, accountability, and a clear understanding of what you’re paying for.

Why cheaper isn’t always better

Very low-cost web designers often cut corners to keep prices down. This can include:

  • Using generic, off-the-shelf templates
  • Skipping proper SEO structure
  • Ignoring mobile optimisation
  • Offering little or no aftercare once the site is live

While this may save money upfront, it can cost far more in the long run through lost enquiries, poor Google rankings, or the need to rebuild the site entirely.

What you should expect for your money

A professional web designer should provide more than just a good-looking website. You should expect:

  • Clean, modern, user-friendly design
  • Fast loading times
  • SEO-ready structure
  • Full mobile responsiveness
  • Clear support and maintenance options

At JCP Web Designs, we price our work transparently and focus on delivering websites that perform — not just visuals that look good on launch day.

If you’d like a clear, fixed quote with no surprises, get in touch with us today.

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